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THE CONTROL ROOM
Where strategic experience meets the future of innovation.


Microsoft AI Spending: $357 Billion Proof the Market Wants Receipts, Not Promises
Microsoft lost $357B despite beating earnings. Meta surged on similar AI spend. The difference? AI receipts vs. AI promises. What the market is really pricing for Microsoft's AI Spending.
Tony Grayson
Feb 411 min read


OpenAI Advertising in ChatGPT: What Sam Altman's "Last Resort" Reveals About AI Unit Economics
OpenAI Advertising: OpenAI announces ChatGPT ads after Sam Altman called advertising "uniquely unsettling." AI infrastructure expert Tony Grayson analyzes what this signals for the $5 trillion AI bubble and data center investors.
Tony Grayson
Jan 2127 min read


AI Nuclear Investment Risk: The Rickover Test for SMR Hype
AI Nuclear Investment Risk is real: NuScale failed, TerraPower slipped 5-7 years, HALEU doesn't exist. Tony Grayson's Rickover Test before you deploy capital.
Tony Grayson
Jan 1515 min read
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